Our primary goal is to serve as the number one information service provider to companies that target youth. Buzz Marketing Group is dedicated to producing quality information for these companies and informing them about the current interests, needs and desires of youth. We pride ourselves on the credibility of the information we gather, and our ability to help companies in their continued efforts in marketing to youth. Buzz Marketing Group is a socially active company, initiating innovative ways to improve the quality of life for children, teens, and young adults in the local, national and international community.
Buzz In The Community
Part of our mission here at Buzz Marketing Group is to “be a socially
active company, initiating innovative ways to improve the quality of life
for children, teens, and young adults in the local, national, and international
community.” Buzz MG has created several initiatives aimed at fulfilling
this mission. If you are interested in learning more about any of these
projects, please email us at community@buzzmg.com.
Project FRIENDS
Friends of the Orphans is a chartable organization which supports orphaned, abandoned, and disadvantaged children living in Nuestros Pequeños Hermanos (NPH) orphanages in Latin America and the Caribbean. Children in NPH homes are not eligible for adoption. Instead, NPH offers unconditional love and acceptance, and a commitment to nurture, raise and educate each of the 3,000 children in its care. I first visited NPH Honduras after my freshman year of college and fell in love with the children and the staff. Ever since, NPH has had a special place in my life. For the first time, Buzz MG has launched an international community service initiative. Project FRIENDS helps provide clothing, toys, and school supplies to children living in Bolivia, the Dominican Republic, El Salvador, Haiti, Honduras, Mexico, Nicaragua and Peru. Buzz MG is a Friend of the Orphans, and welcomes current clients to become Friends, too. In the summer of 2005, Tina Wells had the opportunity to return to Honduras to visit the orphanage, as well as reunite with her goddaughter. In 2006, Buzz MG will be returning to Honduras, continuing the humanitarian focus that Buzz MG instills in it's youth.
For more information visit www.friendsoftheorphans.org
SisterHood, Inc.
SisterHood is a New Jersey–based charity focused on improving the
quality of life for women and children. This organization has several programs
available to women and children, including a day care program, job training
program, and a shelter. Based in Burlington, NJ, SisterHood works with Buzz
MG to provide women and children with clothing, personal care products,
books, and other educational resources as needed. It also specializes in
dealing with abused and battered women and children. Members of the BCB
also volunteer with the organization when needed.
Very Merry Christmas
The holidays are a joyous time of the year, but they can also be very rough
and stressful time for those less fortunate. Through our network of social
workers, clergymen, and health care professionals, Buzz MG is able to identify
those children, teens, and young adults that are most in need during the
holiday season. We then work with our clients to provide these youth with
clothing, toys, and other gifts.
History
Tina Wells founded The Buzz in the summer of 1996. The Buzz was a teen–run,
teen–owned company whose primary goal was to inform teens of products
and services on the market that were of benefit to them. Tina was led to
The Buzz through working with The New Girl Times as a contributing writer.
After the publishing of articles comparing fashion and beauty companies,
Tina submitted research reports to these companies and was met with a very
positive response. The companies were intrigued to find out what the teen
market thought of their products and Tina enjoyed doing the reviews, thus
The Buzz was born.
To start a buzz about The Buzz, Tina hosted a fashion event utilizing the products from clothing lines teens love. The next nine months were spent organizing the first Buzz event, which was met with an overwhelming response from not only teen observers but the participating companies as well. Since early 1997, The Buzz concentrated on the growth of the product review section of the company. For the reviews, The Buzz requested product samples for the ten focus group participants to fully review the items. The teens were very enthusiastic about reviewing the products, and the companies found the feedback beneficial to development. The Buzz compiled the review information and submitted a report targeting the quality and popularity of the products, along with answers to predetermined questions by the company. All of the focus group activity was done free of charge.
Over the past six years, Tina and The Buzz have worked with American Eagle, Aveda, Benefit Cosmetics, Bongo, Candie’s, Consolidated Shoe, Cosmepack, Day Runner, Dermalogica, Demeter Fragrances, Dickies, Esprit, Fetish, Foot Traffic, FreeStyle, Fresh, Global Essence, Hard Candy, Hippies, Hot Chillys, Jane, Jumping Joy, Jurlique, KMS, M.A.C. Cosmetics, Marchon Eyewear, New Balance, Nike, 976–Clue, Nose, Oilily, OPI, Padre Publishers, Paper Direct, Philosophy, Poot, Prestige Cosmetics, Saucony, Tart, TerraNova, Ton Clothing, Union Bay, and Zia Natural Skincare, just to name a few.
In June of 2000, Tina relocated the headquarters of The Buzz to Chicago, where she could continue to expand the successful operation. The changes in location also lead to a change in name, to Buzzteen. The new name was chosen because it represents the teen audience well, and would help facilitate the website, buzzteen.com.
In June of 2001, Wells again decided to change the nature of her venture.
Realizing that her services and insight were most needed in other areas,
Wells launched Buzz Marketing Group (Buzz MG for short), an integrated marketing
solutions provider helping companies connect better to youth. Whether it’s
viral marketing or bowling parties, Wells is the driving force behind ideas
that translate into sales for her clients.
