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Fall’s in full swing — and the brand new trends are just rolling in! From a hot fashion line affordable on a budget to a skincare line that’s stamped with a green seal of approval, everything’s got a creative twist. There’s a video game that’s like no other, an awesome watch sure to turn heads, and a book that will change your view on life in just a few words. Plus there’s entertainment! From a movie full of girl power, to one full of girls fighting; and a new musician who’s already got all the girls screaming! Add in tasty celeb-endorsed gum flavors and a fun tech gadget and you’ve got an October that’s totally falling into history as one of the most buzzed about yet!
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Fashion: Anna Sui for Target
Designer-name fashion, affordable low-cost prices, and the cool factor of a hot TV drama? Meet the Anna Sui for Target line inspired by The CW’s hit show, Gossip Girl. The designer takes her artistic prints and colors and divides her limited-edition brand into categories based on the characters from the show, from chic Serena and classic Blair (like the Foulard printed dress with elastic belt in blue, pictured, $44.99, Target) to bohemian Vanessa and funky Jenny. But like all good gossip, the clothes will only be in Target stores for a limited time through October 17. So get texting: omg, bd got 2 go 2 target asap 4 anna sui! xoxo.
http://target.com/annasui
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Accessories: Casio Heart Style Baby-G Watch
Sass up any outfit with the Casio Heart Style Baby-G Watch ($99, Macy’s or baby-g.com). The attention-catching pink timekeeper is decked out with hearts and rhinestones and has both an analog and digital face. Not only does it make a statement, but it’s totally durable too — the watch is shock resistant and water resistant up to 100 meters. And if pink isn’t quite your thing, it also comes in white and grey. So strap on the watch that’s the perfect accessory for any outfit and any activity around the clock!
http://www.baby-g.com/
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Buzz Marketing Group, the premiere youth marketing and communications agency, specializes in market research, content generation, and trendspotting, with particular focus on viral outreach, focus groups, and lifestyle marketing. Whether it is through online research or immersion experiences, Buzz Marketing Group provides the solutions that enhance the clients' bottom line. Through the contributions of our network of 9,000 buzzSpotters, we publish our monthly buzzReport, our annual bGlobal study, and quarterly bTruth reports.

Rachel Chang is currently the executive editor of J-14 Magazine, a national monthly teen entertainment magazine by Bauer Publishing. Prior to this, she was the entertainment editor at CosmoGirl magazine. With more than 11 years of industry experience, Rachel has also worked at Popstar! magazine and The WB Television Network, as well as contributed to In Style, Audrey, TV Guide, USOpen.org, and Clear Channel Online Music and Radio.
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